Urbantz

IT Strategy and Growth-Focused Research & Strategy for a Logistics Innovation Company

Result:
Complete frontend refactoring, implementation of a design system, and transformation of the design process.

urbantz

north_east
About the project
A Belgium-based last-mile delivery scale-up, operating at the forefront of the Western European niche logistics sector, engaged us to identify operational bottlenecks hindering its competitiveness.

Our analysis revealed the complex interplay between accumulated tech debt and design debt, which, combined with organisational culture challenges, led to slow and outdated development and product strategy processes.
Organisational Research
Problem Definition
Process Development
Facilitation